Starbucks is closing the doors at its 7,100 stores across America for a brief barista re-education.That's the official line. But what are they really up to? Could this be a case where an article that appeared in The Onion seven years ago was oddly prescient?
CEO Howard Schultz announced the 3-hour closure starting at 5:30 p.m. local time Tuesday to energize 135,000 employees.
He wants baristas to share their passion for making espresso, or as he says, "to pull the perfect shot, steam milk to order and customize their favorite beverage."
Tuesday, February 26, 2008
Yuppies brace for three hours of living hell
All Starbucks shops across the US will close for three hours today at 5:30PM for barista training.